Channel participants: Retailers
Module objectives . Understand the nature of retailing ; The role it plays in giving consumers access to products; How retailers are classified and

http://www.usq.edu.au/course/material/MKT2004/Docs/mkt2004%2520actual%2520lec2b.ppt

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Channel participants: Retailers
What is retailing? ‘…business firms engaged primarily in selling merchandise for personal or household consumption and rendering services incidental to the

http://www.usq.edu.au/course/material/MKT2004/Docs/mkt2004%2520lec2b.ppt

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CHANNEL CONFLICT
Today the large retailers dominate the i.e. manufacturers develop and use innovative channels that create threat to establish channel participants.

http://force9.files.wordpress.com/2009/02/channel-conflict.ppt

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Marketing Channels
A long-term “partnership” among marketing channel participants aimed at reducing inefficiencies, Increasing Power for Retailers and Wholesalers

http://faculty.lebow.drexel.edu/RosenbloomB/channelconcept.ppt

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Marketing 624 Channels Of Distribution Management
A long-term “partnership” among marketing channel participants aimed at reducing inefficiencies, Increasing Power for Retailers and Wholesalers

http://faculty.lebow.drexel.edu/RosenbloomB/Marketing624OverviewLecture.ppt

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CHANNEL FLOWS AND EFFICIENCY
BSAD 113 CHANNEL FLOWS AND EFFICIENCY Lars Perner, Instructor 1 . CHANNEL FLOWS AND EFFICIENCY Rewards and terms to participants . (small retailers)

http://www.larsperner.com/pastcourses/bsad113/PPT/Channel%2520Flows%2520and%2520Efficiency.ppt

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Chapter 7
What effect will the change have on other channel participants? Should the mfg. sell direct to retailers? Bypassing a Wholesaler . 40 of 40 .

http://www.cba.ua.edu/~gds/487/kerin07.ppt

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Chapter 7
Retailers or Dealers . Distributors or Wholesalers . Brokers or Agents . 7-6 . What effect will the change have on other channel participants?

http://www.jsu.edu/depart/ccba/jthomas/downloads/513/kerin07.ppt

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North American Automotive Starter and Alternator Aftermarket
Participants concentrate on new unit product line as a way to broaden customer choice and increase Distribution channel share of retailers, WDs, OES,

http://www.frost.com/prod/servlet/cpo/26748119

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e-Distribution
Retailers (brick-and-mortar & online): order fill levels, and other activities that reflect functions performed by channel participants. Dr

http://barney.gonzaga.edu/~chen/misall/ec/e-Distribution.ppt

Filesize: 5164 KB | format : .PPT


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